How Using a CRM Solution Can Help Grow Your Freelance Business

If there is one thing that is true, it’s that the workforce isn’t what it used to be 50 or so years ago. The process of globalization connects employers and employees from completely different corners of the world and allows them to work and create new inventions without a geographical barrier.

This is where management tools come in handy. Unfortunately, many businesses that rely heavily on freelancers to do their work are unaware that they can utilize this technology for providing a better experience to both their clients and their remote working hires. These days, having an all-in-one management system that tracks and manages geographically-distant freelance teams and connects them with their in-house counterparts as well as the company executives is the norm and an absolute must.

But how can you integrate a creative resource management system (CRM) tool like, say, Salesforce for your company? And what are some of the main benefits it can offer, especially if it's already designed with companies that use freelancers in mind?

Let's explore these and other important questions below.

Maintain a Centralized Hub for Your Freelance Workforce

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When you have the right CRM for freelancers at your disposal, you can start creating the infrastructure of your business that will help you take control of every aspect of how you operate. A solution of this kind helps you better organize your freelance workforce, making the job easier for both you and your freelancers.

You can also use the CRM solution to see the bigger picture about your business, which will enable you to set goals, plan work, and consider the direction you want to take your freelance business. And over the long term, having such a system can play a deciding role in the type of results you can achieve for yourself and your freelance employees.

Improve Time Management

The best thing about running a business that relies on freelancers is the opportunity to hire top talent from all over the world. However, hiring talent from different time zones comes with challenges. Using a CRM solution will help you streamline your operations and manage your freelance workforce in a timely manner.

Regardless of the number of contractors you hire, using a CRM solution can help you reduce payment errors and ensure everyone is paid on time no matter where they come from. Moreover, software of this kind will enable you to generate the correct tax form for every freelancer, ensuring they’re always filed on time.

Finally, being able to track your contractors’ progress on tasks, will allow you to ensure all the deadlines are met.

Automate Various Processes

One of the biggest challenges of running a freelance operation is maintaining relationships with your freelancers. After all, you're responsible for keeping your freelance team satisfied. This means you need to make sure that all of your freelancers are taken care of and managed effectively.

As a result, having a creative resource management solution can be incredibly helpful in ensuring that you maintain contact and have the necessary touchpoints that keep your freelancers happy. Whether it's following up with prospective freelancers, sending updates, staying in touch with current freelancers, or countless other forms of communication, a CRM can help set up automated processes that take at least part of the responsibilities off your hands.

Manage Projects With Ease

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Another way CRM for freelancers can be very beneficial is its ability to simplify complex projects and ensure that you stay on top of what needs to be done. With a comprehensive CRM solution, you can not only track what needs to be done but also integrate vital communications with freelancers into your workflow, ensuring that you maintain a structured approach to how you work even when juggling several freelance employees at once.

You can create to-do lists to quickly check off what is already done, label tasks based on urgency, and develop an overall system that seamlessly integrates with the way you work and allows you to minimize the time you have to spend on planning.

Bottom Line

Creative resource management solutions have been an integral part of how businesses that hire freelancers operate for a while now. But in more recent times, they have become even more aware of the benefits that come from streamlining their operations through the robust features that modern CRM solutions can offer.

Today, the benefits of CRM are not limited to large organizations, and even smaller companies that have a flexible workforce can utilize popular solutions for growing their businesses.

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